WIA2021: Professional Design, Product & Packaging Highlights

Design shapes our visual world with illustration used for branding, products, logos, packaging, posters and many more applications. Discover some highlights from the Professional WIA2021 Design, Product & Packaging longlist in this curated list of commissioned projects.

The World Illustration Awards 2021 Longlist features 500 projects by New Talent and Professional illustrators from all over the world across ten categories. This year, the awards celebrate great illustration! Read on to see our Professional Design, Product & Packaging Category Highlights – and if you’d like to learn more, click through to see the full project and contact information!

Twinings commissioned this for various projects across advertising, marketing and packaging. The design is presented in the layout of a traditional silk scarf and depicts the theme of all things equestrian from horse shows to the queens guards who share romantic moments in the 4 corners.

Allan Deas is a Scottish illustrator & graphic designer with over twenty years experience in the design industry. He worked for many years as a graphic & textile designer in the fashion industry before turning his hand to professional illustration in 2005.

A small chocolate manufactory, Harlequin Chocolates, commissioned this work for their full identity, including logo, typography and package design. The illustrations are placed on chocolate packages and other merchandise products. The illustrated elements work separately but also can be combined as patterns.

Fruzsina Fölföldi is an award-winning freelance illustrator and graphic designer. She studied Graphic Design at the Hungarian University of Fine Arts and M.Des Illustration at the Glasgow School of Art.

This foldable map depicts a neighbourhood in Berlin and needed to feature local schools, kindergartens, social service centres, events and businesses with local listings and information on the back.

Katherine Kannon is an illustrator from London, now based in Berlin. Intricate maps are one of her specialities.

This illustration was commissioned by Batts Hill Distillers mainly for the label of a gin bottle but it has also been used on marketing collateral such as flyers, banners, stickers, gift cards and has also been used on the Batts Hill website and social media channels.

The elements were drawn digitally and later assembled to the finished piece.

Lucinda Kidney is a UK based Artist who works across drawing, painting, illustration and surface pattern design.

In a bid to tackle graffiti and vandalism Hull City Council commissioned these illustrations from local artist, Lydia Caprani, to redesign the city’s most targeted signal control boxes by covering them in site-specific artwork. The patterned designs were sourced directly from the historic road  bringing to life forgotten decorative details.

This kaleidoscopic image was used on a 500 piece puzzle and a fine art print commissioned for Mudpuppy. All but four lantern bugs depict actual beetles.

Natasha Durley is an illustrator based near Bournemouth in the UK who creates vibrant and playful images inspired by her favourite subject, the natural world.

The illustration was used in Heineken Singapore packagings to celebrate the New Year and Chinese New Year 2021. After one of the hardest years we faced the idea was to frame a joyful moment to celebrate a new year with hope.

Pablo Ladosa is an Art Director and illustrator based in Madrid, Spain.

This stamp was commissioned by the Swiss Post for the 125 year anniversary of the Swiss National Library. If you scan the stamp with the Swiss Post App the scenery comes alive in Augmented Reality. It shows something you wouldn’t want in a real library.

Rina Jost is an illustrator living in Switzerland.

The illustration was used as promotion material in the form of posters, online promotional campaigns, stage backdrops and merchandise for Lahore Music Meet 2020. The theme was to show freedom and inclusion especially in light of the growing womxn’s movement in Pakistan.

Sana Nasir is an international multi-award winning Illustrator and Graphic Designer. She resides in Karachi under her art alias, ‘Koi Nahi’ as an Art Director, and teaches Illustration. 

Illustrations of local elements created for the launch of the largest UNIQLO store in Macau, where the popular brand UTme is introduced for the first time. A personalized service allows customers to use their creativity to design their own T-shirts and tote bags.

Macau-based artist Tramy Lui established TICK.DESIGN and is the Creative Director.

If you enjoyed reading this curated list, why not explore the full WIA2021 Longlist for more inspiration!

9th July 2021

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