Panzhe : WANWEI craft beer label design

Design Product & Packaging

Commissioned | New Talent

Why did you make this work:
Using the anthropomorphic creative technique, the cute and hyperactive cat corresponds to each flavor, with corresponding elements and characteristics. Cats make beer labels lively and lovely. The organic combination of cats and beer taste elements not only visualizes product information, but also increases interest. The life of cat + beer is worthy of the envy of every young man.

How was the illustration used:
Beer Label

How did you make this work:
Painting by Photoshop on PC system

Commissioner Name :
JINBAO LI
Commissioner Company :
Wanwei Beijing Science and Trade Co., Ltd

Social Media:
twitter.com/danggebrewing
instagram.com/shuyitreeeonee
weibo.com/u/5787039456

Personal Website:
weibo.com/u/5787039456
Agent Website:
https://weibo.com/u/5787039456

College:
Beijing University of Technology
Course:
Visual Communication


Currently Based:
Beijing China

Biography:
I was born in Shijiazhuang, Hebei province in 1998. I studied art creation since childhood. I like the life with cats and flowers, and I am committed to presenting Traditional Chinese culture to the public in a younger and more modern way.

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