Sam Gilbey
BBC Glastonbury digital billboard campaign

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Commissioned | Professional

Why did you make this work:
I was commissioned by the BBC (via my agency CIA) to create three striking digital billboard pieces featuring headline acts which were to be performing on the Pyramid Stage for Glastonbury 2023 to promote both the live coverage of the event and the ability to catch-up with performances afterwards on the iPlayer. The brief was to showcase both the iconic stage and the artists performing.

What materials and techniques did you use?:
The artwork was painted by hand in Photoshop, using a Wacom Cintiq 24 HD.

How were your illustrations used:
The artwork was displayed on approximate 500 digital billboards across the UK for two weeks, during and after the event.


Commissioner Name :
Holly Marsella
Commissioner Company :
BBC

Social Media:
instagram.com/samgilbey

Personal Website:
samgilbeyillustrates.com


Currently Based:
United Kingdom (UK)

Biography:
Sam has been drawing for as long as he can remember, and illustrating professionally for nearly two decades. His distinctive painterly illustrations, which often feature portraits and celebrate pop culture, have been featured everywhere from billboards, to comics, books and magazines, licensed prints, exhibitions, movie packaging, on tv and film, and plenty more besides.

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