Pei-Hsin Cho
30 Days of Shoegazing


Un-commissioned | New Talent

Why did you make this work:
I grew up in a culture where people avoid talking about negative emotions as much as possible. In this environment, image-making has always been an emotional outlet for me, but this time I wanted to explore its impact on myself even further. I designed a therapeutic process that guided me towards deeper meanings of my re-occurring negative feelings that emanate from my shyness and introversion.

How was the illustration used:
This project was conceived as an exhibition for the RCA grad show in 2019. Introversion and shyness are gifts, embracing them is a skill to learn. This is the emblem the project, which was presented as an installation of 30 Gifs that opened the sensitive doors of introversion and shyness to a public who, for some minutes, got closer to sense an emotional state that knows no definitions.

How did you make this work:
To dive with clarity into my negative emotions, I created a three-stage image-making process that took me from protagonist to participant to spectator. Journaling - pencil rubbing my emotions, Refining - reimagining the journaling outcome, and Retelling - short Gifs of the refining. This process forced me away from the reactionary interpretation of my emotions.I used pencil, TVpaint and Adobe AE

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Personal Website:

Royal College of Atr
Graduation work
Year of Graduation:

Currently Based:
Berlin, Germany

Pei-Hsin Cho is a freelance illustrator and animator based in Berlin.Her narrative-based work seeks to challenge the possibilities of visual storytelling. She combines traditional and digital techniques to depict a variety of inward feelings that attempt to transcribe subtle emotions into tangible and visually tactile images. Personal sentiments are always present in Pei-Hsin’s work wrapped with rational narration to catalyse unaccessible subjective experiences and memory fragments.