| New TalentBrief:
For Art Safari 2017, the largest art fair in Romania, a series of illustrations were commissioned to promote the one month 4th edition that took place in Bucharest and brought more than 7000 m2 of art ranging from contemporary to Romanian classics. The brief was short, the only requirements were to have a strong visual impact and to really convey the art fair’s tagline:”Art Conquers Bucharest”.
The insight exploited in the illustrations was that art fairs have an extremely diverse audience: from random visitors to passionate art lovers and collectors, professional gallerists and practicing artists alike. The illustrations created are whimsical and strive to encompass all these diverse aspects of human-art interaction.