Pictoplasma Berlin 2015 – Form Follows Empathy
International Festival and Conference on Contemporary Character Design
Babylon am Rosa Luxemburg Platz, PLATOON Kunsthalle, Silent Green, Urban Spree and numerous art spaces throughout Berlin
Wednesday 29 April – Sunday 3 May 2015
Each spring, Pictoplasma transforms Berlin into the international meeting point for a diverse scene of artists and creatives. The annual Festival showcases latest trends in fine and urban arts, illustration, animation film and graphic design. Creators and producers meet for an unconventional conference, screenings bring the latest animation to the big screen, and exhibitions invite the general public to experience original works and character craftsmanship. For its 11th edition, Pictoplasma Berlin re-invents itself with an all new, five day programme of lectures, screenings, exhibitions and networking. Spring 2015 awaits with more than 40 artist presentations, 100+ animations and a carefully curated exhibition of character driven art. New is the addition of a forum to enhance networking between high-level producers from various industries and attending talents. Workshops, animation screenings, performances, exhibitions and presentations are clustered around a central conference, in which leading artists of today give insight into their creative process of perceiving and designing characters.
As an underlying motif throughout the Festival, the 2015 edition takes a fresh approach towards anthropomorphic fundamentals: the title Form Follows Empathy breaks with the modernist credo of functionalism and puts the empathic perception at the base of any interaction, inquiring if, and how images can direct the attention of the viewer to create a strong emotional bond with objects.
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