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AOI Events

Digging Deep: Brand Purpose Workshop for Illustrators

Online Events

Explore and find your brand purpose with Nicola at Brand Warrior through an engaging live workshop! Book below or via Eventbrite!

In this workshop, you’ll explore and define your brand purpose. Then learn how to use it as a tool to help you:

• Develop and grow

• Keep you on track

• Build trust with your audience

• Stand out in the market

Together we’ll dig deep, to find out what lights you up and what makes you feel most connected to your work. We’ll find the soul of your brand.

We’ll look inward to explore your passion and then look outward to find your purpose. We’ll then consider how your purpose can strengthen your brand. To help you emotionally connect with audiences and offer something different in the marketplace.

By the end of the session, with a new tool in your pocket, you’ll be on your way to creating a purpose led brand. To support you on your path as an illustrator in 2024!

 

A recording will be sent to all ticket holders and available to watch for 14 days after the event. Please note that participants will benefit the most from attending live, where you’ll have the opportunity to engage in the activities and ask your own questions.

 

This session will be delivered by Nicola Mullen. Her background is in arts and culture marketing. Since setting up her own consultancy in 2008, she has worked with a wide range of clients. These include Company Chameleon, Greater Manchester Arts (Cap & Dove); Z-arts, Community Arts North West, Manchester City Council; Brighter Sound; Gallery Oldham and One Dance UK. Last year, Nicola invested in her own self-development and from her discoveries decided to take her 20 years experience of working with arts and culture brands to develop the Brand Warrior Method.

Find Nicola on Instagram @brand.warrior and online at brandwarrior.co.uk

 

Illustration by Petra Braun. Photograph of Nicola Mullen by Kirsty Antrobus.

Venue

Virtual

Organiser

The AOI
View Organiser Website

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