Varoom 30 – Web exclusive: Dramatic play
English National Opera (ENO) frequently use illustration in their promotional imagery with the aim to make opera open and accessible to anyone. As Claire Round, Director of Marketing and Brand at ENO says, “Appealing and engaging illustrations that capture people’s attention are certainly one of the methods that we use to communicate that message.”
For the Play issue, Varoom online shows the ENO posters created for Cosi fan Tutte, The Pirates of Penzance and The Perfect American, and asked the three illustrators involved, Sam Hadley, Toby Leigh and Dylan Hewitt, about the poster commission and how play comes into their work.
https://theaoi.com/varoom-mag/article/dramatic-play/
English National Opera (ENO) frequently use illustration in their promotional imagery with the aim to make opera open and accessible to anyone.
As Claire Round, Director of Marketing and Brand at ENO says, “Appealing and engaging illustrations that capture people’s attention are certainly one of the methods that we use to communicate that message.”
For the Play issue, Varoom online shows the ENO posters created for Cosi fan Tutte, The Pirates of Penzance and The Perfect American, and asked the three illustrators involved, Sam Hadley, Toby Leigh and Dylan Hewitt, about the poster commission and how play comes into their work.
