2024 | Longlist | Design Product & Packaging
  • Why did you create this work?
    Love & art are like a chemical process that connects, stimulates, changes, always has an impact. Everything can be a molecule or catalyst, generate chemical reactions when it is put into life. It may just a color, a fun or romance, a certain moment's mood, all may be small and delicate, even only someone’s thoughts. Like everything that exists on the back of a phone or a small canvas.
  • How were your illustrations used?
    Phone case/Product design/Promotion/Advertisement.I hope the communication power of art is achieved together, so I put a blooming fireworks on the back of the phone.I think flowers represents love, sparks are more suitable for interpreting love, with warmth, brilliance, dazzling, and romance.When holding a handheld phone, it is like holding a fireworks tightly.It's a romantic chemical reaction.
  • What materials and techniques did you use?
    Procreate/ Digital print/ Specular shading
  • Was this project commissioned?
    Commissioned
  • Commissioner Company
    CASETIFY
  • Personal Website or Portfolio Link
    crosswave-lab.com
  • Instagram
    @crosswave_lab
  • Biography
    Will Lee works as a creative copywriter in AD field for 13 years in China.Without any painting studying, in the past two years he created illustrations and Lionbit as the major role.A reflection of daily life, also a form of selfdialogue.Seeking the joy of empathy and communication has always been the original intention and philosophy of his works.Turning the touching of life into resonance power.
  • Where are you currently based?
    China
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