This resource is intended to be an introduction to business planning. It is aimed at illustrators who currently do not have a business plan and offers some ideas to help them get started. There are some useful links to further reading at the end of the section. If you would like further support, or currently have a business plan you would like to refresh, then you are welcome to book a 1-1 consultation. Alternatively we are hosting 3hr #NotAHobby Business Strategy Masterclasses so check our events page and social media regularly.
The resource is written by Alison Branagan. Alison is an author, visual arts and creative industries consultant. She is also an associate lecturer at Central Saint Martins.Over the last decade she has written several business start-up and enterprise books; her key text is The Essential Guide to Business for Artists & Designers, second edition, published by Bloomsbury.