Gail Armstrong has been creating paper sculptures for over 20 years and her enthusiasm for the medium hasn’t waned one snip. She still wants every image she creates to be better than the last, and this approach has led to plenty of awards, including a Cannes Gold Lion for her Kleenex campaign. She finds inspiration in contemporary art and, not surprisingly, the huge Paperchase outlet on Tottenham Court Road in London.
Paper may seem flat to most of us, but Gail sees in it the potential to create new worlds with their own look and feel. Simple sheets are manipulated and transformed into 3D sculptures, imbued with beauty using a gamut of stocks, textures and colours.