Richard Maclean is Executive Creative Director at John Brown Novus in Singapore, working with brands such as PayPal, IHG and HSBC. As an award-winning designer for Discovery Channel, he worked with illustrators around the globe to create unique visual stories. He leads the creative team in finding unique ways to reframe content. To that end, he is currently working on a graphic novel about medieval Italian vampires. Why? Because it will form part of JBN’s own creative content product: Backstory, a publication where each issue is themed — and each theme is chosen totally at random.