| ProfessionalWhy did you make this work:
The Guardian approached Pate to create this series of illustrations for the cover and inside spread of The Guide for their headline story, ‘The Next Episode. What will TV look like after coronavirus?’. Questioning how our beloved tv watching will shift and morph throughout this time. Pate’s visually enticing puns make us question how our world, and media, is changing around us.
How was the illustration used:
The illustrations were used on the cover and inside pages for the Guardian Guide Magazine.
How did you make this work:
Using his distinct graphic style, Pate created 3 gorgeous illustrations to accompany the article, all crafted in Adobe Illustrator.
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Pâté, also known as Paul Pateman, is a graphic artist with a quick wit and a strong, simple aesthetic. Based in London, he creates concept-led images and type compositions for a diverse collection of personal and commercial projects. Pâte's innate ability to convert concepts into colourful and visually arresting images was honed over his successful thirteen-year career as a creative and creative director at two of London's largest advertising agencies, work that earned him over 130 industry awards, including the coveted D&AD Yellow Pencil twice.