naodan hu : Lost

Editorial

Un-commissioned | New Talent

Why did you make this work:
I have a total business background before I enter art school. During my work, I can feel a high competitive and material world. People keep chasing better status, titles, appearance and brands. My colleague had overdrawn consumption for 6 months at that time and was depressed. This situation was common, pandemic even enhanced virtual addiction, which brought me to rethink myself and this world.

How was the illustration used:
In an online campaign, book cover, magazine cover or spread, website, advertising or tech campaign, mural

How did you make this work:
I used Procreate and Photoshop to finish this work. Considering the theme was not that positive and I want to keep things simple and succinct, I choose limited vibrant colours to make some contrast. I use blue lines to play a style and try to express the theme in a comic way. I spent more time on the expression and layout rather than brush techniques. Hopes to bring a strong visual effect.


Social Media:
instagram.com/naooodaaan


College:
Fashion Institute of Technology
Course:
Illustration
Year of Graduation:
2023


Currently Based:
New York

Biography:
The author worked in a bank for 2 years before entering art school. She got a Bachelor's degree in accounting and a Master's degree in accounting and finance. But drawing as an expression was a dream inside her body from childhood. She loves colours, visual arts and meeting with different people. It was a brave and crazy choice to turn to art school after those business years.Anything is possible.

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