Andy Ward : Morrisons ‘Cel-EGG-Rities’ Easter Twitter campaign

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The project required the creation of 3 hand painted celebrity portraits on real eggs per day, in response to live Twitter requests from the public, the results were then tweeted back to the public on the same day, along with progress sketches and videos. Ward describes this as the most 'instinctual project' he has ever worked on as it was all gut feeling with no time to really think too hard about what he was creating. 

The eggs will be auctioned off for charity in August 2016, more on Wards website below.

 

Comissioned by Adam & Eve DDB for Morrisons

andyward.com

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