Jingo Li


Un-commissioned | Professional

Why did you make this work:
“Un Giorno” means “one day” in Italian, I created this series by observing my Italian boyfriend's one day off: doing nothing but chill. This series is divided by three time slots: morning (07:00 am), noon (13:30 pm) and dusk (18:00 pm).

How was the illustration used:
These illustrations have been to some art fairs in China in the form of prints, and they are currently part of a group exhibition in Shanghai M50’s “Small Art Museum”.

How did you make this work:
I started with making drafts and doodles on papers, once I was happy with the content and the rough layout, I started to move to digital in Photoshop. I refined the lines and tried many versions of colouring, finally I have the outcome I like after several versions.

Personal Website:

Jingo Li, commercial art director, animation director and illustrator. Graduated from Royal College of Art MA Animation, UK, 2012. Jingo was the art director at the Oscar-wining VFX company PIXOMONDO for its Shanghai & Beijing commercial departments. In early 2020 Jingo officially created her own art studio FAT AND COOL focusing on illustration, art toys and their merchandise. Jingo’s works were selected and screened in many major international animation festivals including Ottawa International Animation Festival, ANIMA MUNDI etc. She also works with various of clients such as Mercedes, Puma, Sprite, HBO Asia, Alibaba, MOMO Planet etc.