Image Type: multiple
Usage: Enlarged to a 36ft wide mural to be placed behind the Shore Excursion counter of one of Holland-America's cruiseships. This counter/area services passengers who wish to make daily trips from the ship.
Process: Old maps were printed and hand cut by scalpel, folded and glued to create the original piece (about 15" high by 9ft wide), which was then photographed under various lighting conditions and assembled digitally in post. Color was then added digitally in Photoshop.
Materials: Cut paper, glue, photography, photoshop
Formats: Cut paper, glue, photography, Photoshop
Brief Requirements: Create a three dimensional mural out of old maps in the style of the cruiseline's historical Art Deco posters from the 1930's and 40's.
Key Brief Ideas: Pay tribute to the line's inaugural voyages (between New York and Amsterdam), and create an inspirational image reminiscent of the large WPA murals.
Commissioned For: Holland-America Cruises
Commissioner Company: Theory Engine