Pui is a freelance illustrator based in London. Inspired by the everyday, ephemera, nature, natural history and travel. With a playful and graphic approach, she draws upon simple forms, shapes and colour. Clients include: V&A, Mulberry and Scouts Association on editorial features, campaigns and books.
She is also the creator of paper goods brand, Scout Editions, this is where she experiments with ideas and different print formats, and sometimes collaborate with fellow designers and brands. Stocked at various places, Victoria & Albert Museum, The Conran Shop and The Royal Academy of Arts.