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The London Book Fair 2018 – Illustration Events

10th April 2018 - 12th April 2018

There is a huge amount on offer for illustrators at The London Book Fair this year! To attend any of the events, you’ll need a visitor ticket (see here).

Date & Time



Tuesday 10th April, 10.00-11.00Pushing the Limits of Graphic Stories: Spotlight on the Pop Up Creators Project. 

Moderated by Bhavit Mehta of Pop Up Projects, featuring illustrators William Grill, Lina Dudaite and Ulla Saar, amongst others.

Children’s Hub
Tuesday 10th April, 11.00-12.00The Wonderful World of Mr Men and Little Miss – entertaining generations from the 1970sCrossMedia Collection
Tuesday 10th April, 11.30-12.30Translating Illustrated Children’s Books: The Challenges of Text and ImageThe Cross-Cultural Hub
Tuesday 10th April, 14.30-15.00Illustrators’ Afternoon – Top Tips from Art Directors

Run in partnership with the University of Cheltenham, The London Book Fair’s illustrator’s afternoon sees Creative Directors, Art Directors and Senior Designers from leading publishers (including Bonnier Zaffre, Little Tiger and Titan Books, amongst others) get together for an ‘in-conversation’ focusing on what they look for when commissioning illustrators.

Children’s Hub
Tuesday 10th April, 17.30-18.30Picture Books Like No Other: The Unique Vision of Piret Raud

Seminar dedicated to Estonia’s most successful contemporary children’s writer and illustrator, Piret Raud.

The Cross-Cultural Hub
Wednesday 11th April, 11.30-12.30The Association of Illustrators (us, the AOI!) in Conversation with Lauren Child

We’ll be speaking to Children’s Laureate Lauren Child about her career journey – how she’s overcome artistic and business challenges, secured work and created her own style in print and in her wider communications. They’ll be plenty of time for Q&A so please do come on down!

CrossMedia Collection
Wednesday 11th April, 13.00-14.00AOI Illustrators Business Masterclass

We’ll be running a squeezed-down version of our popular business masterclass, covering self promotion, the commissioner journey, client negotiation and an overview of rights. Members and non-members welcome!

CrossMedia Collection
Wednesday 11th April, 14.30-15.30Klaus Flugge Prize: Once Upon a Picture

Our very own Derek Brazell will be moderating this seminar with speakers including Children’s Laureate Lauren Child, Tamara Macfarlane of Tales on Moon Lane and Sam Arthur and Harriet Birkinshaw from Flying Eye Books

Children’s Hub
Wednesday 11th April, 17.30 – 18.30BookTrust announces 2018 Honour Titles for In Other Words with Waterstones Children’s Laureate Lauren Child and illustrator Chris Riddell

A celebration of children’s literature in translation

Children’s Hub
Thursday 12th April, 10.00-11.00Getting to the Heart of Picture Books

A session looking at what makes the illustrations for Picture Books different from those of other illustrated books.  What should illustrators consider when looking in this direction?

CrossMedia Collection


10th April 2018
12th April 2018


Olympia, London